Your idea to depict Saartjie Baartman with the male genitalia and smiling face of Julius Malema has caused enormous hurt and pain to the collective family of South Africans with emphasis on the Indigenous People (Khoi-San, Griqua, Coloured and Malay). Can you imagine hat would happen if we made fun of Anglo-Boer War: Koos de la Rey?

We the founders of Saartjie Baartman Limited demand a public apology from Laugh It Off, this must be done in the form of a national press release on the letterhead of Laugh It Off.

We the founders of Saartjie Baartman demand a public meeting with the executive team of Laugh It Off, during this meeting Mr. Earl ‘Kingpin’ Davids the brand manager will take you through the presentation on the Saartjie Baartman Limited brand. 

We the founders of Saartjie Baartman Limited demand that “Laugh it Off’ stocks all your stores with the Saartjie Baartman Limited Edition for the festive season.

We demand that Laugh It Off Partner with Saartjie Baartman Limited and all other associate allies against women and child abuse from the 27 November to the 10 December 2009.

*ends*

Enver Buys

Earl ‘Kingpin’ Davids

Odettte Ramasamy